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Economics service Economics and Communication Department publishes, periodically, economic and statistical studies in order to give an outlook of the structure and development of mechanical sector, on the basis of the figures of member-Associations and member-companies, integrated with other statistical sources, ISTAT (National Institute of Statistics), ISAE (Institute for Studies and Economic Analyses), CONFINDUSTRIA, ISAE (Centre of Economic and Social Market Research in building and construction). Communication service Its aim is: • reaffirming the representativeness of the Federation • widening ANIMA image at the political bodies and Institutions • amplifying ANIMA visibility and its Associations at media, activity carried out especially through an external press office "Studio Mailander" • promoting member-companies and their products on national and international markets through sectorial works, information about business opportunities • managing internal communication with member-Associations and member-companies Internationalization service In an international context, companies consolidate their position and increase their market not only through export activity. Nowadays, the companies have more chances to avail themselves of the different business opportunities coming from the foreign markets mainly by speeding up their internationalization process. This process assumes a strategic role in a business activity but requires a diversification of production and trade strategy. The ANIMA internationalization service supports member-companies in facing the challenges of global market : • in promoting the "made in Italy" by spreading information, through different channels, on Italian products and companies • by providing information member-companies about how to penetrate foreign markets In particular ANIMA: • suggests and supports the promotional initiatives included in the annual programs of the Italian Institute for Foreign Trade such as fairs, seminars and workshops or meeting • organizes, in co-operation with its own Associations, sectorial exhibitions in specific geographical areas • searches, selects and spreads economic information on business opportunities in foreign high growth markets |
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